The makers of 'Kalki 2898 AD' are pulling out all the stops to maximize theatrical viewership. Despite grossing over Rs 1000 crore, they aim to broaden the film's reach by making it accessible to a wider audience, including families.
To achieve this, Vyjayanthi Movies has slashed ticket prices to a mere Rs 100 (excluding taxes) in cinemas across India. This offer is valid until August 9. Reducing ticket prices is a useful strategy for successful films during their third or fourth week of release.
Directed by Nag Ashwin, the epic dystopian sci-fi actioner boasts a star-studded cast including Prabhas, Amitabh Bachchan, Deepika Padukone, and Kamal Haasan. Its music is composed by Santhosh Narayanan.
